BrutalArt was born out of a sense of frustration. I’ve always loved finding a piece of art that I connected to and decorated my flat with these special pieces. But it was so difficult to find something I truly loved. It was really dull traipsing through websites that had thousands of mass-produced prints or going to flea markets to find ancient oil paintings that either made me want to laugh or cry (sometimes both at the same time).
I realized that what I wanted was to find local art and to be able to form a connection with the artist themselves. Having a piece of art from an artist you don’t know is nice. But having a work from someone you have spoken to and made a connection with is something special. For me, the idea of supporting Berlin local artists sounded amazing. And so, the idea for BrutalArt began to grow.
Since I live in Berlin, I decided to start here and began looking for a co-founder to make this happen. I found Eleny, an artist who was as excited about the idea as me.
What began as a platform to help me buy art, grew into an idea of creating a community to support local artists.
And now we have local – international artists just as colourful as Berlin on the board for our first Berlin Collection.
But we are not going to stop here. We want to help others to easily buy local art, wherever the local is for them. And we want to help artists to sell and give them a community to help them on their way to success.
So why are we doing this? To make the most incredible community for artists and art lovers, to build a support network for artists, and create the ability to form connections so we never ever again have to struggle to find the art we absolutely love.